Infinix Mobile Bangladesh 10

Infinix Bangladesh - Infinix Mobile Price in Bangladesh

Infinix Mobile was officially launched in 2013. It is a Hong Kong based company. It has research and development centers in the city of Shanghai (China) and Paris (France). The phones are manufactured in China. Infinix was founded from the global online start-up and venture capital scene.

Business Strategy

Infinix Mobile started its business in Bangladesh in the year 2016. But they didn't have any physical shop or a service center. Rather, they started to sell their phones directly via a local online shop. The design, specs and pricing of their models were very attractive. However, not having any physical shop or service center has been a challenge for gaining long-term consumer trust in the country. But on the other hand, there is a much lower need for investment, risk and required business management for this company. Thus the chance of survival is higher even with a lower amount of sales.

The Future of Infinix in Bangladesh

Although the online business is a growing business, it functions best when combined with offline service. Infinix may still flourish as an online business in Bangladesh but having a few physical shops and service centers around the country can help them increase sales, build more brand value and consumer trust.