Helio Mobile Bangladesh - Helio Mobile Price in Bangladesh
Helio is a Bangladeshi smartphone manufacturing brand and a part of Edison Group which is the founder of the well-known Symphony Mobile as well. You may ask why Edison Group created a separate brand to release Helio phones? We have got the same question. Our analysis indicates that Helio phones are made explicitly for mid-range budget consumers with premium features and performance. Symphony is well-known for releasing low-budget and low-mid budget smartphones. So, they created a separate entity for creating high-range innovative phones. It can be because of internal business structure, company strategy, research or development purpose. A similar example is the Chinese BBK Electronics which is the owner of two successful brands Oppo and Vivo. So, this type of business is not uncommon in the phone industry.
Helio & Symphony
If you visit the official website of Symphony Mobile, you will see reference to Helio phone models. So, they are working together closely. Symphony is one of the most popular and trusted smartphone brands of Bangladesh for many years now. So, Helio automatically gets a share of reputation.
Helio in Bangladeshi Market
Helio phones were quite successful in their early stage. But since the last couple of years, we are observing some decline in the popularity of this brand. More globally recognized manufacturers have entered the Bangladeshi market with attractive mid-range selections. Brands like Samsung came up with some excellent releases for mid-rangers as well. Xiaomi, Oppo, Vivo became big names. Even Nokia came back and Motorola is also operating now. Their investment for marketing, research and service are quite significant as well. So, the consumers got more options to choose from. But we hope that they will come back with big releases and introduce some extraordinary innovative smartphone to get back their position soon.