The mobile phone market is ever flourishing in Bangladesh. So the mobile companies are also expanding their business. Maximus is no exception and they are launching new devices with innovative features and stylish design to attract more customers.
Though the name “Maximus” can be new to us but this company is not new. It was named as “Siemens Bangladesh” previously. They did good business around the year 2005-2006. They had about 7% market share at that time. But then they changed their business policy and sold their company to the Quartel Infotech Limited. They got the whole share of the company after a bid. After that they started manufacturing phones from 2009 under the name Maximus. And they have done well in the business and they achieved almost 10% of the market share within 2010.
Quartel Infotech has a far reaching vision to make the company bigger and make the local brand into a global brand. They emphasize on the adaptation of the advanced technology and the easy user interface. They care more about the customer satisfaction so they offer very excellent devices at a cheaper rate. Even they have founded 12 sales centers throughout the country. So these have made them very close to the customer.
Maximus manufactures different types of devices. They produce devices for the people with limited or average income who want to have a good quality smart phone at a reasonable price. There are some series like universal, full multimedia, touch phone and smart phones. In smart phones they have fixed the prices very less and it starts from around BDT 5000. So this has been very reachable phones to the all classes of people. By offering various devices they are going towards to achieve their goals.
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